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Author Topic: Recruitment at Cadbury Nigeria Plc  (Read 67 times)

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Offline JEFFREY96

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Recruitment at Cadbury Nigeria Plc
« on: October 02, 2016, 09:51:20 pm »


Overview

Cadbury Nigeria Plc is a subsidiary of Mondelz International Inc, an American multinational confectionery, food and beverage conglomerate, employing around 107,000 people around the world. It comprises the global snack and food brands of the former Kraft Foods Inc.

POSITION : Category Brand Manager, Chocolate

Job Descriptions

    Supports the execution of category activation marketing strategy/plan within the cluster/ market.
    The role leverage links between the cluster/market and the category.
    The role works closely with the Market Sales  teams to deliver plan through superior consumer and customer activation

Principal Accountabilities / Responsibilities

    Supports the execution and performance of annual category marketing plans in the country / cluster aligned with the category strategy for P&L delivery with a monthly / quarterly and annual horizon.
    Implements superior consumer and customer activation of agreed brand equity , renovation and innovation 4-2-1 ‘s
    Implements the IMC programs, working with  BU category activation , agencies, and drive local adaptation of brand  communication
    Manage connection & media planning and buying locally
    Ensure effective working relationships and cross functional alignment of the category marketing plans with RCT, Sales (Category Planning & KAM) CI, CS&L and Finance and agency leadership  to ensure effective in market brand activation in accordance with brand plans, activation strategy, schedule and calendar
    Manages required investment, prioritization, resources and enablers in order to deliver category targets
    Collaborates with the Equity &Innovation teams to develop  insight led and  strategically relevant communication that drive brand health and  category growth within the cluster/market
    Feedbacks into product development and service offers; collaborate to create, launch and track performance of product and service offerings in our markets
    Manages marketing spend budgets & improve profitability (ROI) across the cluster/market
    Understands local Sales capacity execution capability and coordinate with Category Lead and market GM’s on cross category priority alignments.

Key Performance Indicators

    Brand / Category P&L @ AC , Revised Forecasts –  Volume  , revenue , gross margins  %, Net contribution % at Market level
    Cluster Category P&L
    Market Share Markets
    GTN efficiency and ROI
    A&C spend effectiveness  and ROI’s
    Brand penetration / frequency in market

Qualifications
Education:

    University degree in Marketing or applicable working experience
    Excellent Knowledge of English language
    Strong PC literacy (Excel, PP)

Skills
General:

    Strong people management skills
    Communication skills
    Idea Leadership and Drive for Results
    Handling Complexity, problem solving, analytical and conceptual skills
    Business Acumen, Organizational agility
    Project leadership skills
    Strong planning skills

Experience

    Minimum of 5 years’ experience in blue chip multinational FMCGs in both marketing & Sales roles with involvement in broad commercial issues.
    Demonstrable experience in execution of outstanding marketing programmes based on consumer insights.
    In-depth understanding of consumer needs
    Influencing senior stakeholders.

   
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